One/Size collaborated with Disney's Fantasia to bring to life a magical collection in partnership with Patrick Starrr, a devoted Disney fan. The collection draws inspiration from the whimsical characters and enchanting scenery of the movie, capturing the essence of creativity, imagination, and the power of dreams. The team aimed to create something that would spark joy, inspire, and celebrate the human spirit. By tapping into the movie's fantastical elements, they created a product that reminds people of the wonder and magic that exists in the world around us. The resulting collaboration showcases not only the team's ability to translate inspiration into a beautiful product, but also their passion for bringing joy and imagination to the forefront.
packaging design
We wanted to sprinkle a little bit of Disney's signature magic throughout our entire packaging design. So we added delightful pop-up features in the palette and created product colors inspired by our favorite Disney characters. And to really up the ante, we even included cutting-edge technology in a magical highlighter with a hidden Mickey.
Our collaboration with the Disney team took things to the next level! We were able to use actual film stills from the iconic Fantasia on the secondary packaging. The result is a collection that truly captures the enchantment and wonder of the Disney universe.
editorial imagery
VISUAL MERCHANDISING
We infused the visual merchandising display with enchanting 3D pop-up features and shimmering glitter textures that truly captured the wonder and whimsy of the Disney universe.
paid media
organic SOCIAl
campaign video
Digital design
event design
Patrick Starrr produced a documentary to showcase the creation of the collection, showcasing the behind-the-scenes process from concept through to the launch date. We hosted a screening event in partnership with Disney in downtown LA to show the documentary and unveil the collection for the first time.
Produced by Ludim Design
Personal Contribution: Creative Direction & Packaging Design
Photographer / Directors: Ruo Bing (Model), Mandy Stoller (Product), Abraham Labrada (BTS), Anton Melekh (Campaign Video), Jesse Tam (Event)
Creative Team: Alexis Lanz (Art Direction), Patrick Starrr (Founder), Bre Powell (Copy), Jenny Huang (Digital Design), Danica Ybanez (Social), Mack Price (Social)